Graphic design as a career is very fulfilling and interesting, as the professional gets to create some of the ideas that will be displayed in the public domain. This is going to explore the fundamental things to keep in mind when going for graphic design for example skills needed, jobs one is likely to get and even the pay.

 A career in graphic design is the process of using art and technology in presenting a product to the public and how it can best be marketed. The Graphic Designer’s Identity 

Graphic design can be described as an area of practice, which combines imaginative work and specific technologies to develop graphic images for different media. Graphic designers are involved in the development of products such as Corporate identity, newspaper adverts, websites, and corporate packaging among others. The position entails the use of design tools and graphics to come up with a message that can be passed across fittingly. 

Why Graphic Design? 

The practice area of graphic design enables one to work in various fields of practice such as in advertisement, publishing, and electronic media. As organizations continue to appreciate the need to employ quality graphic designs in their marketplace, the need for professional graphic designers has similarly continued to rise. 

Some of the skills needed for graphic design

Essential Skills for Success 

 To be a good Graphic designer, some special skills must be possessed. These include: 

• Creativity: The freedom to come up with individual thought processes and the creation of concepts. 
• Technical Proficiency: Client and designer knowledge of design applications such as Adobe Creative Suite. 
• Attention to Detail: Make certain every aspect of a design is accurate and geometrically perfect, as well as stylish. 
• Communication Skills: To have good and effective communication with clients as well as understanding their angles as the subject demands. 

 Mature Occupations for Career Development 

 However, some extra skills needed for graphic design can help with promotion to the next higher level in one’s employment career. These are such things as enhanced software and project management skills, and experience in working on design assignments. Other relevant factors that have been identified include; experience, education and the ability to advance his/her education by learning current trends in the market. 

Finding Graphic Design Career Options 

Graphic design provides a multitude of possibilities as far as employment is concerned and each of them is based in a primary specialization. Some of the common positions include:

•  Brand Designer: Deals with the development, management and upkeep of the image of a brand on different media. 
•  Web Designer: Specifications: Internet site designing company that focuses on the creation of user interfaces. 
•  Motion Graphics Designer: Supplements animated graphics displayed on videos and digital media. 
•  Print Designer: Papers produced include; calendars, newsletters, fliers, pamphlets, catalogues, magazines, covers, and bags. 

Career Opportunities and Specialisations 

Due to its broadness, graphic design can be specialised in different sub-fields. For instance, you could decide to major in user experience otherwise referred to as UX design, that deals with the optimization of the interfaces of digital products. However, if you are more inclined towards art with a taste of technology then you may wish to be a multimedia designer who is involved in working with different forms of media for instance videos and animations. 

The Pay Structure of Graphic Designers 

 It is worth noting that the salary for graphic designer depends on many factors such as the geographical location of the designer, his or her experience as well as industry the designer is working for. Graphic Designer salary in India ranges between ₹ 1.1 Lakhs to ₹ 7.0 Lakhs with an average annual salary of ₹ 3.9 Lakhs. Especially when one has enough experience and a rich portfolio, the wages do rise substantially. 

How to Begin in Career in Graphic Design

 Education and Training 

 First of all, if one wants to start working in the field of graphic design, an appropriate credential can help. A large number of graphic designers possess a degree in graphic design or a similar professional bachelor’s degree. Also, one could opt to take professional courses or gain certification in a certain area which would allow you to stand out in the market. 

 Building a Portfolio 

 The portfolio is crucial as it enables to demonstration of the achieved skills and attracts the employers’ attention. Ideally, you should have a range of samples to showcase your design prowess and the versatility you have regarding the various portfolios. You should also list all your projects, freelance works and any internships you underwent. 

 Finding Job Opportunities 

 As they famously say, it is not who you know but who knows you: establishing links with contacts in a certain field may help get a person a job. Go out for design events, become a member of a design forum and ensure that you participate in various workshops. Also, you can look at the available jobs on the job boards and on websites that feature graphic design jobs. 

A career in graphic design entails a combination of artistic work and the application of several skills, as well as a vast range of jobs offered in various organizations. With relation to the kind of projects that one seeks to handle whether it is branding, web designing or multimedia, the field offers enough room for growth and diversification. By gaining the right skills, training, and the right portfolio, one can have a great life as a graphic design professional.