Joshika K. N. and Sandhya B
MSc in Fashion Design, Bangalore
Cyber Futurism – JD Design Awards 2024
This is the “Cyber Futurism” fashion collection conceptualized by the MSC in Fashion Design students, Joshika K. N. and Sandhya B., at the JD Institute of Fashion Technology Bangalore, won “The Tech Couture Award” at the JD Design Awards 2024. Paying homage to the sci-fi world of NeuraNova, this series takes us to a cybernized world where man and machine are synth supporters. The combination of trends and motives associated with futuristic aesthetics in the collection exemplifies this digital sphere in which advanced technologies and creativity are interlinked.
ILLUSTRATIONS
The website houses the “Cyber Futurism” collection, which depicts the environment of the fictional planet of NeuraNova and collapses technological and artificial intelligence themes. Picture state-of-the art cities with shiny and sparkling room-like environments that depict the perfect merger of man and machine. The concept behind the lineup is defined by the synergy of technology and individual creativity that unifies the human world with the help of electronics.
The realm of NeuraNova is presented as an environment where artificial intelligence is at the core of management and people’s lives. The outfits in this collection are about the people of NeuraNova society and its members and their relations with the AI world. Starting from political and business higher-ups who use superior technology in running their affairs to people who wear futuristic fashion that is not only functional but also stylish, the entire collection is a narrative of this cybernetic fame.
JDDA 2024
In this connection, it is possible to say that cyber futurism corresponds to the topic through its postmodernist concept and use of materials. Cyberspace stems from the word cybernetics, which is the study of communication and control in both animate and mechanical structures. Thus, cyber futurism involves elements and concepts that are not strictly within the purview of fashion and is more of a cultural or intellectual trend that tries to imagine the social consequences of advanced technology. It also contains a progressive vision that defines modern people’s interaction with technology.
Leather, lycra, and taffeta are some fabrics used in the collection because they are futuristic and serve well in appearing polished. These fabrics represent high-tech incorporation as a part of used fabrics for wearing apparel, thus illustrating NeuraNova’s fashion scene. The clothes and shoes are white, black, neon green, aqua blue, and gray, which combine the feel of the neon light with the digital world of the cyber planet. A touch of zippers and Velcro finishes the styles of the collection, focusing on the contemporary appearance of the avant-garde looks while adding functionality to the pieces. This piece of media is also classified under avant-garde fashion and, more specifically, cyber futurism.
Joshika K. N. and Sandhya B
MSc in Fashion Design, Bangalore
www.jddesignawards.com