Sakshi Bothra and Yakkala Sai Geethika
MSc in Fashion Design, Bangalore
Loomed Elegance – JD Design Awards 2024
Loomed Elegance is a fashion collection created by Sakshi Bothra and Yakkala Sai Geethika, MSC in Fashion Design students at the JD Institute of Fashion Technique in Bangalore. This collection is a perfect amalgamation of handloom sarees and modern-day street-style essentials. Think about putting on fashionable apparel that depicts cultural identity at the same time. That’s what I call “loomed elegance”!
ILLUSTRATIONS
The theme of “loose elegance” has been inspired by pure handloom sarees and block printing. Handloom sarees are creations that are weaved by hand and are gifts of talented weavers who have honed their skills from generation to generation. These sarees represent ethnic pride and contribute to sustainable fashion since they are made of natural materials and dyes. Handmade block printing gives an exclusive touch with designs done manually by carving a wooden block.
The notion of “loomed elegance” is to design men and women ready-to-wear streetwear garments using handloom saree fabric and employing the block printing method. The collection represents an attempt to combine a folk approach to product making with contemporary urban aesthetics, giving the wearer a stylish, ethnic, yet contemporary look. The silhouettes play with layering and asymmetrical construction, which gives the brand a unique twist from typical streetwear. The concept of block-printed designs is very integral where handloom sarees have been used in unconventional zones, such as the borders of the saree.
JDDA 2024
Loomed Elegance” focuses on the women of the Pedana community and the conflict of tradition and modernity. In one way, block-printed handloom sarees signify a new story for humanity—they interweave the fabric of the past with the prospects of a distinct and brilliant future. The fabrics and colors used in “Loomed Elegance” put the product in a class of its own. The collection employs more pure cotton and silk blends, which are 70% cotton and 30% silk and are typical of the handloom saree.
The type of printing used to create these materials is block printing, and the inks and dyes applied to the apparel also uphold the austerity of the collection. As for the colors, the first choice is from the traditional saree colors, including green, gold, and the shades of blue, brown, grey, and maroon, to combine with the modern and intensive colors for the contrast. Some featured components include belts with a functional appeal, buttons, elastic parts, and zippers, which give functionality to the beautiful looks of fashion.
Sakshi Bothra and Yakkala Sai Geethika
MSc in Fashion Design, Bangalore
www.jddesignawards.com