The Course

M.Des in Visual Communication

Inspire the World with Your Designs: Step into Fashion’s Future.

Bachelor Degree | Bengaluru 

These postgraduate programmes are designed for participants looking to enter the design world, and provide a complete education allowing participants to acquire the necessary knowledge and skills to pursue a career in the chosen field.

BENGALURU

Duration

2 years (full-time)

Eligibility

Any degree from the
UGC recognised university

Certificate Type

Master Degree

Degree Issuing Authority

Collaboration with UGC Recognised University

Programme Overview

The Master in Visual Communication course prepares students for advanced careers in design by equipping them with a comprehensive understanding of design principles, visual storytelling, and branding strategies. The program focuses on building strong foundational design skills while fostering innovative thinking through a systems based approach.

Students develop expertise in conducting research, experimenting with materials, and integrating sustainability into their design processes. The curriculum of the Master in Visual Communication course emphasizes the creation of impactful visuals across various media, including graphic design, advertising, and filmmaking, with a focus on both digital and print platforms. Practical hands-on experience and interdisciplinary learning help students refine their technical and creative skills. The program culminates in a professional portfolio, showcasing their proficiency in visual communication, branding, and media production, and preparing them for success in the design industry or as entrepreneurial leaders.

  • The Master in Visual Communication at JD School of Design empowers students to craft visually engaging and meaningful communication across diverse digital and traditional platforms. 
  • Build advanced expertise in visual storytelling, interaction design, branding, and motion graphics, all rooted in a design-thinking approach that prioritizes user-centric solutions.
  • This program uniquely blends creative expression with technical proficiency. Students will explore emerging trends such as immersive media, responsive design, and visual AI applications, ensuring their work is at the forefront of the industry. 
  • With a strong focus on practical projects and collaborations with industry leaders, students gain hands-on experience to excel in competitive creative roles. 
  • By fostering innovation, critical analysis, and teamwork, the Master in Visual Communication equips graduates to create transformative and impactful visual narratives.

Graduating after successfully completing the Diploma in Graphic Design course at JD School of Design, will help students to :  

  • Develop mastery in crafting interactive designs by focusing on user-centric concepts that engage and delight audiences.
  • Advance problem-solving and analytical abilities to address complex design challenges with practical, innovative solutions.
  • Acquire proficiency in usability, digital tools, and data-driven design, while collaborating across disciplines for impactful project outcomes.
  • Gain deep insights into visual communication, from foundational design principles to advanced production workflows, ensuring exceptional user experiences.

Semester I

Design Foundation-I
Visualization and Representation
Material Exploration
Art History & Appreciation
Geometry
Elective I (Introduction to Visual Communication and Storytelling)

Semester II

Design Foundation-II
Research Methodology
Introduction to Sustainability
Model making
Elective I (Branding & Promotional Designs)

Semester III

Visual Contexts and Systems Thinking
Digital Illustration & Imagery
Graphic and Print media
Advertising & Film making-I
InterFusion Studies & Research-I

Semester IV

Advertising & Film making-II
InterFusion Studies & Research-II
Portfolio Development
Advertising & Film making-II
InterFusion Studies & Research-II

  • Research-Driven Case Studies: Encourages students to evaluate user needs and market voids, developing UX solutions informed by data.
  • Industry Engagement: On-site visits provide firsthand exposure to emerging trends and professional UX practices.
  • Independent Exploration: Supports self-directed research to supplement and deepen classroom learning.
  • Dynamic Lectures: Focuses on foundational UX design concepts paired with real-world applications.
  • Team-Based Seminars: Facilitates critical discussions and debates on design principles.
  • Hands-On Workshops: Offers practical sessions to develop innovative design skills in a simulated environment.
  • Tool Demonstrations: Provides guided learning of essential design tools and processes.
  • Collaborative Projects: Nurtures teamwork and collective problem-solving for UX challenges.
  • Internal Assessments: Regular evaluations designed to track students’ progress in mastering user-centered design concepts and practices.
  • Capstone and Research Projects: Comprehensive projects, both individual and team-based, showcasing expertise in UX tools and methodologies.
  • Examination-Based Evaluations: Structured tests conducted to assess theoretical knowledge and practical application of design principles.
  • Presentations and Demonstrations: Evaluations emphasizing effective communication of design processes, critical analysis, and professional demeanor.
  • Portfolio Development: A detailed review of projects that illustrate the complete design process, from user research to final implementation.

Once students successfully complete the Master in Visual Communication Course at JD School of Design, they can choose a career path as any of the following roles : 

  • UI/UX Designer
  • Experience Designer
  • Interaction Designer
  • UX Strategist
  • UX Architect
  • UX Product Manager
  • UX Analyst
  • Product Designer
  • UX Researcher
  • Information Architect
  • UI Graphic Designer
  • UI Writer
  • Content Strategist
  • Motion Designer
  • Visual Designer

Reserve Your Spot Now

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FAQ

A: The program focuses on creating compelling visual narratives, equipping students with skills in graphic design, motion graphics, branding, and digital media. It emphasizes user-centered design and explores emerging trends like augmented reality (AR) and interactive storytelling.

A: The Master in Visual Communication is a full-time, two-year program. This duration allows students to delve deeply into theoretical foundations and practical applications through projects, internships, and experiential learning opportunities.

A: Yes, a portfolio is required as part of the admission process. It should showcase your creativity, design skills, and visual storytelling ability. While prior experience in visual communication is advantageous, the portfolio can include work from related fields that highlight your design thinking and conceptual approach.

A: The admission process involves submitting an application, a portfolio, potentially completing an entrance exam, and attending an interview. Final selection is based on the evaluation of these components.

A: The program emphasizes a blend of traditional and digital design practices, integrating emerging tools and technologies like AR, motion graphics, and digital production workflows. It prepares students to adapt to industry trends and excel in creating visually engaging solutions for diverse audiences.

A: Absolutely. Students will have opportunities to present their work through the JD Design Awards, exhibitions, and portfolio reviews. These platforms provide exposure and help students connect with industry leaders and potential employers in the visual communication field.